Exploring a personal shopping companion

Your preferences. With you as you shop.

Imagine comparing products across stores without explaining yourself from the beginning each time. We are exploring a more continuous conversation around the preferences and options you choose to keep.

This page describes a product direction. There is no available browser extension, live cross-store collection or automatic purchasing service.

More familiar over time. Still on your terms.

These are design principles for the direction we are exploring: private merchant information should not become a cross-store personal profile, and purchase decisions remain with the shopper.

  1. Keep the options worth comparing

    Retain the store, specifications and recorded price. Make information that still needs checking visible.

  2. Compare around this purchase

    Explain trade-offs around use, budget and preference, rather than simply ranking products.

  3. Choose what is remembered

    Let shoppers decide which preferences to keep, change or remove.

  4. Return to the retailer

    Confirm final price, stock, delivery and returns on the retailer’s page and at checkout.